
John Janney, M.A., APR
PR/Marcom Strategist(h)
Creative / Analytical / Empathetic / Effective
In my current role as communications director for an international humanitarian organization, I manage a team of talented communicators who include:
- content creators
- digital advertising consultants
- graphic designers
- influencer relations managers
- marketing analytics specialists
- media relations managers
- social media managers
- videographers
- content creators
- digital advertising consultants
- graphic designers
- influencer relations managers
- marketing analytics specialists
- media relations managers
- social media managers
- videographers
This multinational team consists of professionals in California, Texas, New Jersey, London, Istanbul, Nairobi, and Karachi.
Since taking over the communications function in late 2018, I built a solid brand, nurtured a trustworthy reputation, and helped quintuple revenue — twice.
I have more than 20 years of experience employing data-driven, evidence-based strategies for developing brands, managing reputations, and growing organizations in the following sectors:
- civil rights advocacy
- education
- financial services
- healthcare
- hospitality
- humanitarian aid
- internet services
- legal services
- civil rights advocacy
- education
- financial services
- healthcare
- hospitality
- humanitarian aid
- internet services
- legal services
Being an avid learner, I earned my undergraduate and graduate degrees in public relations and mass communications. I also earned my Accreditation in Public Relations (APR) and Green Belt in Lean Six Sigma.
My successful track record of developing brands, managing reputations, and growing organizations includes:
- Leading digital transformations of communications departments
- Developing, planning, and overseeing 7-figure social influencer campaigns
- Growing revenue through channel expansion and development
- Increasing stakeholder retention through research-driven recognition campaigns
- Improving Net Promoter Scores (NPS) and other stakeholder relationship metrics